LOOK INSIDE THE BOOK

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might be? Or you missed something because your were thinking about your love life?

This book is perhaps the most exhaustive look at the vocation of selling you have picked up. The intent is to provide balance to your life and your career. First, we begin with the alphabet of selling, progressing next to the words, then to sentences and
ultimately into the full spectrum of steps involved in the
professional approach to selling. These steps are made so clear that when followed, allows you to graduate from this book with an amazing sense of accomplishment and pride.

A salesperson, Dick A. (He goes by D.A.) approached me at the beginning of a new sales position. He asked what suggestions I might have for his first year in boat sales. I suggested that he follow the steps (outlined in this book) to the letter. That if he would do this, he would see two million in sales within one year. (This is a notable accomplishment for anyone in his first year of selling boats.) He reported that by following these steps, he broke the two million dollar mark within his first year. Recently, D.A. called me to report that once again he had achieved a new level of sales success by breaking the two million dollar mark. To which I replied, “I thought you did that already!” His repose, “You don’t understand, I did that in one month!”

There is no limit to what you can successfully achieve in both your professional and personal life. This book is dedicated to exposing this path for your close inspection. Certainly many people have tested these steps and walked this walk ahead of

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